Sign up today and explore Xicmo free for 48 hours600 credits, no card
Xicmo
Get started
Add as a preferred
source on Google

AI agentPart of the Xicmo team

Instagram Creator Outreach

The Instagram influencer agent that finds creators from a seed account and takes them through to a personalised DM.

Finds creators from seeds or keywords, saves them into lists, personalises a template, and sends the DM.

Find creators
  • 48-hour free trial
  • 600 credits
  • No credit card required

Updated

xicmo/agents/instagram-creatorsRunning daily
  1. Today's run
  2. Start from a seedDone
  3. Build named listsDone
  4. Send personalised DMsYour call

Ready for you

Example
  • Seed-account and keyword discoveryReady to review
  • Named creator lists with outreach stateNew
  • Per-creator DM personalisation from a templateQueued
Waiting in your approval queueApprove
capabilities, one workspace
6capabilities, one workspace
steps from sign-up to first result
3steps from sign-up to first result
free trial, no card
48hfree trial, no card
a month on Standard
$159a month on Standard

Quick answer

What is Instagram influencer discovery?

Instagram influencer discovery is the process of finding creators whose audience matches your buyers, organising them into a shortlist, and opening a conversation about working together.

The hard part is not the messaging but the finding. Instagram's own surfaces are built for consumption, so they repeatedly show you the largest accounts in a category — which are also the most expensive and the least responsive. Seed-based discovery works from an account you already know fits and expands outward, which reaches the mid-sized creators who convert better and answer their messages.

Before and after

What changes when you use the Instagram Creator Outreach?

Discovery starts from a seed account or keyword, which reaches creators the explore tab would never have surfaced.

Manual Handled

Without Xicmo

  • Creator discovery means scrolling the explore tab and hoping the algorithm shows you someone relevant.
  • The creators you find are the ones already saturated with brand deals, because those are the ones surfacing.
  • Shortlists live in notes or a spreadsheet, disconnected from whether anyone was contacted.
  • Personalising a hundred DMs by hand takes a day, so the template goes out unpersonalised.
  • Nobody remembers who was messaged, so creators get contacted twice.

With Xicmo

  • Discovery starts from a seed account or keyword, which reaches creators the explore tab would never have surfaced.
  • Newer creators appear alongside established ones, and they are usually both cheaper and more responsive.
  • Lists are named and saved in the workspace with outreach state attached.
  • Personalisation is applied per creator from a template you write once.
  • Contact history is recorded, so nobody gets the same opener twice.

How it works

How does the Instagram Creator Outreach work?

In three steps: start from a seed, then build named lists, then send personalised DMs.

Set up in minutes
  1. Step 1

    Start from a seed

    Give it an account whose audience already matches yours, or a keyword, and it expands outward from there.

  2. Step 2

    Build named lists

    Save creators into lists in the workspace, with outreach state attached so you can see who has been contacted.

  3. Step 3

    Send personalised DMs

    Write the template once and it is personalised per creator. Personalising a hundred DMs by hand is the job this removes.

Capabilities

What can the Instagram Creator Outreach do?

Finds creators from seeds or keywords, saves them into lists, personalises a template, and sends the DM.

6 capabilities

Seed-account and keyword discovery

Expands from an account that already fits, reaching creators the explore tab does not surface.

Named creator lists with outreach state

Shortlists saved in the workspace, each recording who has been contacted and when.

Per-creator DM personalisation from a template

One template, personalised per recipient, so volume does not force a generic opener.

Opt-in outreach with AI-assisted negotiation

Assists with the back-and-forth after a creator replies — opt-in, and every message is yours to approve.

Instagram Graph API for comment handling

Connects through Instagram's official Graph API for comment scanning on your own posts.

Shared workspace with YouTube creator search

Instagram and YouTube shortlists live together, so a cross-platform campaign is one list rather than two tools.

Why it's different

Finds the creators the explore tab hides

Every discovery tool that ranks by follower count returns the same saturated accounts, because that is what ranking by size does. Seed-based expansion works differently: start from one account whose audience genuinely fits and move outward through adjacency. What comes back skews towards mid-sized creators — cheaper, more responsive, and not already running three competing brand deals this month.

Why this channel

Instagram is where product discovery is visual

For anything with a physical or visual dimension, Instagram remains the channel where a creator's recommendation carries and where their audience expects to see products. Mid-sized creators in particular retain the personal relationship with their followers that large accounts lose, which is why engagement rate matters more than reach here.

Pricing

How much does the Instagram Creator Outreach cost?

The Instagram Creator Outreach is included from the Standard plan at $159 a month, which comes with 2,000 credits, and in every plan above it. Credits meter real AI usage rather than seats and refresh monthly. You can try it free for 48 hours with 600 credits and no card, or buy a 24-hour day pass for $5, and cancel any paid plan in one click.

Lite

$129$49/month

500 credits a month.

Instagram Creator Outreach is not included; it starts at Standard.

Get Lite
Most popular

Standard

$199$159/month

2,000 credits a month.

Includes Instagram Creator Outreach.

Get Standard

Pro

$299$199/month

4,000 credits a month.

Includes Instagram Creator Outreach.

Get Pro

Not ready for a month? A day pass opens the Instagram Creator Outreach and every agent but video for 24 hours. One payment, nothing renews.

Day pass, $5

FAQ

Instagram Creator Outreach FAQs

The questions people ask before they switch the Instagram Creator Outreach on. Anything else, ask a founder.

Still deciding?

Fifteen minutes with the team, on your site, no slides.

Book a 15-min call Contact us

Will sending DMs get my Instagram account restricted?

It can, and you should know that before starting. Instagram rate-limits messaging and treats bursts as automation. Send at a human pace, personalise genuinely, and treat the account you use as one you are willing to risk — no tool can make bulk DMing safe.

Does it message creators without my approval?

No. Outreach is opt-in, the template is yours, and messages are yours to approve. The negotiation assistance drafts replies; it does not send them on its own.

How is this different from an influencer marketplace?

A marketplace lists creators who registered and takes a commission. This searches Instagram itself, so you reach creators who never listed themselves and pay no markup — but you do the outreach and the negotiation.

Can it tell me whether followers are real?

Engagement relative to follower count is surfaced, which catches obviously inflated accounts. It is a signal rather than a verdict, and sophisticated fakes will pass it.

Do I need an Instagram Business account?

For comment handling on your own posts, yes — that runs through the Graph API, which requires a Business or Creator account. Discovery and list-building do not.

Does it publish or send anything without my approval?

Not unless you tell it to. Every agent drafts into a queue and stops there: you read it, edit it, and press publish, or you don't, and nothing leaves. The one exception is opt-in: a Content Writer drip schedule can publish each finished blog to a CMS you connected, and only if you choose that when you set the schedule up.

Do I need any technical setup?

Add your website URL and the agents start working. Connecting Search Console or Analytics makes the SEO and GEO agents considerably sharper, and both are OAuth — no keys to paste, no DNS records, no code on your site.

Is there a free trial?

Yes. Every signup gets 48 hours with every agent except the Video Agent, 600 credits to spend and up to 3 websites, with no card required. After that a $5 day pass opens the same agents for another 24 hours, or a monthly plan keeps them running. Credits meter actual AI usage rather than seats.

Can I cancel anytime?

Yes. Plans are monthly and cancel from billing in one click, with no contract or notice period, and you keep your plan until the month you paid for ends. Drafts you have already generated stay in your workspace.

Works with

Which agents work well with the Instagram Creator Outreach?

Every Xicmo agent shares one workspace, one voice profile and one approval queue, so these run alongside the Instagram Creator Outreach without extra setup.

All agents

48-hour free trial

Sign up today and run your whole marketing team free for 48 hours

  • 600 credits to spend, no card needed
  • Every agent: SEO, GEO, content, Reddit, X, email and more
  • Up to 3 websites, the same as a Lite plan
  • The Video Agent needs a subscription

The 48 hours start the moment you sign up.

Start your free trial See plans

The Instagram Creator Outreach is included in the trial, and nothing publishes without your approval. See all agents